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United Arab Emirates flagAutomotive on Dynamics · Dubai

Dynamics 365 for Automotive Companies in Dubai

Dynamics 365 for automotive companies in Dubai brings vehicle stock by VIN, dealer sales, workshop jobs and spare parts into one system for dealers, used-car traders, parts distributors and fleet operators. Shyphan, an independent Dynamics 365 consultancy, configures Business Central, Dynamics 365 Sales and Power Apps around how Dubai's motor trade actually works, on a fixed quote in AED.

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Typical timeline6-16 weeks
PricingFixed quote in AED
Core stackBusiness Central · Dynamics 365 Sales · Dynamics 365 Field Service
Microsoft Dynamics 365 implementation and integration consultantsZoho Premium Partner

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At a glance

Dynamics 365 for Automotive Companies in Dubai: the short answer

What it is
Business Central, Dynamics 365 Sales and Power Platform configured for buying, selling, servicing and exporting vehicles and parts, with each vehicle tracked as a serialised item by VIN.
Best suited to
Dubai new and used car dealers, used-car exporters trading through Jebel Ali, spare parts distributors, independent workshops and companies running leasing or rental fleets.
Core stack
Business Central, Dynamics 365 Sales, Dynamics 365 Field Service, Power Apps, Power BI, Power Automate
Typical timeline
Six to ten weeks for Dynamics 365 Sales or Customer Service; ten to sixteen weeks for a single-entity Business Central rollout.
What it costs
Licences at Microsoft list price (Sales Professional USD 65, Business Central Essentials USD 70 per user per month). Implementation typically USD 8,000 to 25,000 for Sales or Customer Service and USD 20,000 to 60,000 for Business Central, quoted fixed in AED.
Local specifics
Ras Al Khor and Al Quoz clusters; RTA registration steps; Multi-currency export buyers.
Delivered by
Shyphan AI Solutions, an independent Dynamics 365 implementation and integration consultancy that also implements Zoho and Odoo, so recommendations are made by fit.
Last reviewed
29 September 2026
Business Bay and the Burj Khalifa, Dubai
Business Bay and the Burj Khalifa, Dubai
6-16 wks typical time to a first go-live
Automotive on Dynamics

Dynamics 365 for Automotive Companies in Dubai: who it is for

Dubai new and used car dealers, used-car exporters trading through Jebel Ali, spare parts distributors, independent workshops and companies running leasing or rental fleets. Business Central, Dynamics 365 Sales and Power Platform configured for buying, selling, servicing and exporting vehicles and parts, with each vehicle tracked as a serialised item by VIN.

  • Vehicle stock by VIN
  • Dealer lead handling
  • Workshop job cards
  • Spare parts with supersession
What people in this role search for
Dynamics 365 for automotive companies Dubaicar dealer software DubaiBusiness Central automotive Dubaiworkshop management software Dubaiused car export software Dubaiبرنامج معارض السيارات دبي
The stack

What we use to deliver Dynamics 365 for automotive companies

Only what the first phase needs is switched on; more follows in later phases.

What we deliver

Dynamics 365 for Automotive Companies in Dubai: what is included

Dynamics 365 for automotive companies in Dubai brings vehicle stock by VIN, dealer sales, workshop jobs and spare parts into one system for dealers, used-car traders, parts distributors and fleet operators.

01

Vehicle stock by VIN

Every vehicle is a serialised item in Business Central tracked by VIN, with purchase cost, reconditioning, transport and duty added as item charges. Gross profit per car is known at sale, not estimated at month-end.

02

Dealer lead handling

Leads from your website, classified listings and walk-ins land in Dynamics 365 Sales with the vehicle of interest, test-drive bookings and trade-in details, so the sales manager sees which leads were followed up and which went cold.

03

Workshop job cards

Service advisors open job cards on a tablet, record labour and parts, and get customer approval for extra work. Completed jobs invoice from Business Central with VAT, and technician hours are tracked against the job.

04

Spare parts with supersession

Parts are held with OEM and aftermarket numbers, supersession and cross-reference, bin locations and reorder points. Counter staff find the right part by any number and see stock across branches before quoting.

05

Used-car re-export via Jebel Ali

Dubai is a major hub for re-exporting used vehicles. We track export sales, shipping and documentation status per VIN, multi-currency receipts and the zero-rating evidence your adviser requires for exported goods.

06

Fleet costs, Salik and fines

For leasing, rental and demo fleets, Salik tolls and traffic fines are imported against each vehicle and recharged to the customer or driver, so they stop leaking into general overheads.

A worked example

Auction buying and reconditioning costs

How Dynamics 365 for automotive companies in Dubai looks in practice. Illustrative; every project is scoped to the business.

Workspaces in Dynamics 365 Finance and Operations
Workspaces in Dynamics 365 Finance and Operations. Screenshot: Microsoft Learn documentation, CC BY 4.0.

For example, a used-car trader at the Al Aweer auto market buys vehicles at auctions and from trade-ins, sends them for paint, tyres and mechanical work, then sells locally or to buyers in Africa. Reconditioning bills arrive from several workshops weeks later, some cars are sold on consignment for other owners, and the owner cannot tell which cars actually made money.

  1. Treat each vehicle as a Business Central item tracked by VIN, with auction price, buyer's fee and transport posted as landed cost on arrival.
  2. Give yard staff a Power Apps checklist to raise reconditioning jobs per VIN, so workshop invoices are matched to the right car when they arrive.
  3. Set consignment vehicles up with separate ownership and commission rules, so sale proceeds due to the owner never mix with the trader's own margin.
What changes: The trader sees true cost and margin per car, including reconditioning, before agreeing a price. Consignment owners are settled accurately, and slow-moving stock is spotted while it can still be discounted or exported.
Real product screens

See it in Dynamics 365 Finance

Real screens from the platforms we implement. Yours are configured to your entities, processes and KPIs.

dynamics.com
Workspaces in Dynamics 365 Finance and Operations (product screenshot)
Dynamics 365 · real product screen

Workspaces in Dynamics 365 Finance and Operations

The dashboard of apps and workspaces such as account reconciliation, bank management, budget planning, financial period close and payroll, with a task calendar.

  • Vehicle stock by VIN
  • Dealer lead handling
  • Workshop job cards
Screenshot: Microsoft Learn documentation, CC BY 4.0 (source). Shown for illustration; your screens are configured to your data.
dynamics.com
The Copilot home page in Finance and Operations (product screenshot)
Dynamics 365 · real product screen

The Copilot home page in Finance and Operations

A personal home page with Copilot: pinned expense and travel approvals, a suggested reconciliation agent, agent activity and quick links to workspaces.

  • Spare parts with supersession
  • Ras Al Khor and Al Quoz clusters
  • RTA registration steps
Screenshot: Microsoft Learn documentation, CC BY 4.0 (source). Shown for illustration; your screens are configured to your data.
Options compared

Which platform for Dynamics 365 for automotive companies in Dubai?

An honest comparison. We implement all of these, so the recommendation follows your processes, team and budget.

OptionBest whenHow it fits this need
Business Central with Power AppsUsed-car traders needing per-VIN costing and a simple yard appFits Dubai traders and small dealer groups who want VIN-level cost, reconditioning and margin in a proper ledger, with a lightweight mobile app for yard staff. Requires some configuration for consignment.
Specialist dealer management systemYou hold an OEM franchise that mandates its own systemFranchised dealers usually must use the brand's approved DMS for sales and service. Business Central can still sit alongside it for group finance, but will not replace it.
Odoo with Fleet and InventoryLower cost and one application for sales, stock and accountsOdoo can track vehicles by serial number with landed costs and invoicing, at lower licence cost. It suits smaller Al Aweer traders not tied to Microsoft 365.
Spreadsheet per vehicleFewer than a dozen cars in stock at any timeWorkable for a very small trader who handles every car personally. Once dozens move through reconditioning and export each month, costs are missed and margins look better than they are.
UAE specifics

What changes in Dubai

The local rules and realities we design for before go-live. Rules change, so we re-check the current position at scoping.

Ras Al Khor and Al Quoz clusters

Much of Dubai's used-car and workshop trade sits in dense clusters around Ras Al Khor and Al Quoz. We run discovery on-site there when the process is easier to see than to describe.

RTA registration steps

Registration, ownership transfer and export certificates go through RTA channels. We track each step as a task per VIN in Dynamics 365 so nothing is missed; we do not integrate with RTA systems, and we confirm the current requirement at scoping.

Multi-currency export buyers

Export customers in Africa, Central Asia and the wider Gulf pay in USD, AED and other currencies. Business Central handles the exchange differences and customer credit limits per buyer.

Working with businesses in Dubai: we support companies across JAFZA, DMCC, Dubai Silicon Oasis, Dubai Internet City, DIFC, Al Quoz and Dubai South, with remote delivery and on-site workshops where the project needs them.

Cost and integrations

What drives the cost, and what it connects to

No price list: we quote a fixed price in AED after discovery. These are the factors that move the effort up or down.

Vehicle cost complexity

Tracking auction fees, transport, inspection, reconditioning and export charges against each VIN takes careful item and landed-cost design, more so than simple buy-and-sell stock.

Consignment and partner stock

Selling cars owned by others, or co-owned with investors, needs separate ownership tracking, commission rules and settlement reports, which adds design and accounting review.

Yard and workshop apps

A basic intake checklist is quick. Adding photo damage reports, workshop job tracking and offline use for large yards increases Power Apps effort and testing.

Export markets served

Each export route brings its own currency, document set and buyer terms. More destinations mean more invoice layouts, currency handling and testing of export VAT treatment.

What it connects to

Online auction platforms

Won lots and fees are imported from auction statements into Business Central, creating the vehicle record and its purchase cost by VIN.

Vehicle listing websites

Available stock, photos and prices publish from Business Central to listing sites, and sold vehicles are removed automatically.

Shipping agents

Container bookings and bill of lading numbers are recorded against exported vehicles, with shipping charges posted to each car's cost.

WhatsApp Business Platform

Approved template messages send buyers vehicle details and payment reminders, with opt-in recorded against the customer in Dynamics 365 Sales.

UAE bank feeds

Buyer deposits and transfers are imported and matched to vehicle sales invoices, including foreign currency payments from export buyers.

How it works

How we deliver Dynamics 365 for automotive companies

Phases, indicative timing and what is delivered in each. Scope is fixed and priced in AED before we start.

1Weeks 1-2

Yard and workshop walk

Review vehicle buying, reconditioning, sales, workshop and parts flows at your Dubai sites; agree the VIN and parts data model.

2Weeks 3-6

Vehicles and parts

Configure Business Central serialised items, item charges, parts catalogue, locations and VAT treatment for local and export sales.

3Weeks 7-9

Sales and workshop apps

Set up the lead pipeline, test-drive and trade-in steps, and the tablet job-card app for service advisors.

4Weeks 10-11

Integrations and data

Connect website leads, OEM or DMS feeds where they exist, and load current vehicle and parts stock.

5Weeks 12-14

Go-live by branch

Go live one showroom or workshop first, then remaining branches, with daily stand-ups during the first fortnight.

When Dynamics 365 for automotive companies is the wrong answer

Franchised dealers are often required by the manufacturer to use a specific dealer management system. In that case we integrate Business Central and Dynamics 365 Sales around the mandated DMS rather than replacing it. A small independent workshop is usually better served by Zoho Books with Zoho Creator or Odoo.

How we handle it: We implement Zoho, Odoo and Dynamics 365 and build AI and custom software, so our written recommendation can point you to a simpler option, or to doing nothing yet.

Before you buy

Checklist and common mistakes

Buyer's checklist

What to ask for before you choose a provider.

  • Ask the provider to show a vehicle's full cost build-up by VIN, including auction fees, transport and reconditioning invoices received later.
  • Confirm how consignment vehicles will be separated from owned stock in both the stock list and the accounts.
  • Check how the export sale process records buyer country, currency, export documents and VAT treatment for each vehicle.
  • Ask whether yard staff can use the mobile app with gloves and in sunlight, and test it during a real vehicle intake.
  • Require a clear plan for RTA registration, transfer and export certificate status to be tracked against each VIN.
  • Confirm the provider will train sales staff in both English and Arabic if your team and buyers need it.

Common mistakes

What we see go wrong in the UAE, and how to avoid it.

  • Posting reconditioning as overheadsRecording paint and repair bills as general expenses hides the real cost of each car. Capitalise reconditioning to the VIN so margin per vehicle is accurate.
  • Mixing consignment with own stockCounting consignment cars as your inventory overstates assets and confuses VAT. Keep them in a separate location with clear ownership and commission rules.
  • Ignoring stock ageingTraders often notice slow cars only when cash is short. Set an ageing report by VIN and review weekly, so ageing stock is repriced or exported early.
  • Late VAT treatment decisionsDeciding export and local VAT treatment case by case causes errors. Agree the rules with your tax adviser and build them into the sale process.
The Shyphan team at the Zoho booth, Zoholics Dubai 2026Shyphan consultants at Zoholics Dubai 2026
Who you will work with

A UAE team you can meet in person

That is our team at Zoholics Dubai 2026. We deliver Dynamics 365 projects from our Ras Al Khaimah office with remote delivery across all seven emirates, in English and Arabic, and we run workshops on site in Dubai, Abu Dhabi and Sharjah when a project needs it.

PremiumZoho Partner tier
Top PartnerZoho MEA, Q3 2026
7 officesincl. Ras Al Khaimah
EN / ARDelivery languages
FAQ

Dynamics 365 for Automotive Companies in Dubai: questions we get asked

What does Dynamics 365 for automotive companies in Dubai include?
Vehicle stock tracked by VIN, lead and test-drive handling, workshop job cards, spare parts with supersession, fleet cost recharges and export sales, all posting to Business Central finance with UAE VAT.
Can Business Central track profit per vehicle?
Yes. Each car is a serialised item, and purchase price, transport, duty and reconditioning are added as item charges, so the gross margin on each VIN is visible when the sale is posted.
We are a franchised dealer with an OEM system. Can we still use Dynamics 365?
Usually yes, alongside it. The OEM system stays for the processes the manufacturer mandates, and we integrate Dynamics 365 for finance, group reporting or non-franchise used-car and fleet operations.
How do you handle used-car exports from Dubai?
Each export sale is tracked per VIN with shipping, documents and payment status, in the buyer's currency. We record the export evidence your tax adviser needs for zero-rating and confirm the current requirement at scoping.
Can we recharge Salik and traffic fines to customers?
Yes. We import toll and fine data against each vehicle plate and date, match them to the rental or lease agreement active at that time, and create recharge invoices in Business Central.
How is this different from your Dubai trading company page?
The trading page covers general importers and wholesalers. Automotive adds VIN-level serial tracking, reconditioning costs, workshops, parts supersession and fleet recharges, which general trading companies do not need.
Can Dynamics 365 track reconditioning costs for each used car in Dubai?
Yes. Each vehicle is tracked by VIN in Business Central, and reconditioning jobs raised from the yard app link workshop invoices to that car when they arrive. The cost adds to the vehicle's value, so the margin shown at sale includes paint, tyres and mechanical work, not only the purchase price.
How are consignment cars handled for Al Aweer traders?
Consignment vehicles are held in a separate location with the owner recorded and an agreed commission rule. When sold, the system splits the proceeds between the amount due to the owner and your commission. Settlement statements can then be produced for each consignor without manual calculation.
Does this suit a used-car trader with only one yard?
It can, if you handle enough vehicles for cost tracking to matter. For a small trader with few cars, a simpler system such as Odoo or Zoho Inventory may be enough. We would say so in the discovery call rather than sell more than you need.
Why choose Shyphan?
We are a Zoho Premium Partner, an Official Odoo Partner and an independent Dynamics 365 consultancy that also builds AI and custom software, so we recommend by fit rather than by what we resell. Delivery runs from our Ras Al Khaimah office with remote delivery across all seven emirates.
Downtown Dubai at night
Get started

United Arab Emirates flagTalk to a consultant about Dynamics 365 for automotive companies

A free 30-minute call, then a written recommendation and a fixed quote in AED, including the honest option that this is not the right fit.

Vikas Saroj, Co-Founder and COO at Shyphan AI Solutions

Written and reviewed by Vikas Saroj, Co-Founder, COO & Growth at Shyphan AI Solutions, who owns delivery across India, the Gulf and the UK. Last reviewed on 29 September 2026. Meet the team · LinkedIn