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Industry · Manufacturing

Vetic

Connecting field sales, customer records and project delivery with Zoho RouteIQ + Zoho CRM + Zoho Projects so every prospect captured in the field flows into a clean CRM and triggers a fully scoped project on deal closure.

“From fragmented spreadsheets to one connected platform, Shyphan helped us go live in 5 weeks.”

Ahmed Hassan, Manager, Vetic
Client
Vetic
Solution
Zoho RouteIQ, CRM
& Projects
Region
Saudi Arabia
Riyadh
Year
2026 · 5 weeks
Go-live: 9 March 2026
Engagement
Field Sales, CRM
& Project Automation
The Challenge

Six operational gaps holding back growth

Vetic's field sales team was active every day, but leadership had no live view of activity and project execution after deal closure was fully manual.

No Field Sales Visibility

There was no live view of where reps went or what leads they found.

CRM Gaps & Duplication

Customer data had duplicates and missing fields across teams.

Manual Project Kickoff

Closing a deal did not automatically start a project anywhere.

No Task & Milestone Tracking

Project tasks and milestones were tracked in side spreadsheets.

Limited Reporting

Sales and project KPIs were compiled manually, late and inconsistent.

Disconnected Operations

Sales, CRM and projects each lived in their own tool.

In Their Words

“Our sales team was on the ground every day, but we had no real-time view of their activity or the leads they were finding. And once a deal was closed, project execution was still completely manual.”

Ahmed Hassan, Manager
The Solution

A connected RouteIQ, CRM and Projects rollout

Shyphan, an Authorized Zoho Partner, wired field sales into the CRM via Zoho RouteIQ and auto-triggered Zoho Projects on every closed deal, with Gantt-based execution from day one.

Zoho CRM

  • Customer mapping cleanup and deduplication
  • Sales workflow stages and follow-ups
  • Reports and dashboards
  • User training and rollout

Zoho RouteIQ

  • Mobile app with live prospect pinning
  • Custom pop-up form for prospect details
  • Real-time lead sync into the CRM
  • Shared map visibility across the team
  • Historical prospect data migration

Zoho Projects

  • Auto project creation on deal closure
  • Auto team assignment
  • Tasks, sub-tasks, owners and deadlines
  • Milestone tracking and auto-escalation alerts
  • Gantt Chart dashboard

Key Customizations & Integrations

RouteIQ ↔ CRM Real-Time

Every pin on the map becomes a live lead in the CRM.

Custom Lead Capture Form

Reps capture all needed fields right at the pin on the map.

Shared Field Map

One live map every rep and manager can see in real time.

CRM to Projects Auto-Trigger

A closed deal automatically spins up a fully scoped project.

Milestone-Based Tasks

Each project ships with milestones, owners and deadlines.

Auto-Escalation on Delays

Late tasks notify the right person before things slip.

Gantt Chart Dashboard

Leadership sees every project's plan and progress at a glance.

CRM Dedup & Cleanup

Customer master is finally clean and free of duplicates.

Data Migration

Historical prospects, leads and customers loaded cleanly.

Our Approach

Five-phase delivery in 5 weeks · 125 hours

Tight control over scope, timeline and quality at every step, module by module so day-to-day operations were never disrupted.

PhaseActivitiesOutcome
1. Discovery & BlueprintStakeholder workshops, AS-IS process mapping, BRD/FRD finalizationSigned-off Solution Design
2. Configuration & BuildModule setup, custom workflows, automation, integrationsWorking sandbox
3. Data Migration & UATData cleansing, mapping, migration, full UAT cycle with usersUAT sign-off
4. Training & Change MgmtAdmin & end-user training, SOPs, recorded video walkthroughsAdoption-ready users
5. Go-Live & Hyper-careCutover, production go-live, daily support, optimization sprintStable production system

Why phased roll-out worked

Reduced risk by going live module-by-module instead of a single big-bang switch.
Gave business users time to adopt before the next module landed.
Allowed Shyphan's consultants to apply learnings from each phase to the next.
The Results

From manual & fragmented to unified & data-driven

Within weeks of go-live, Vetic saw measurable improvements across the business.

100%Real-Time Field Visibility
AUTOCRM to Project Kickoff
100%Automatic Lead Entry
360°Sales + Project Dashboard
70+Hours Saved / Month
90%Higher Adoption Rate

Business Outcomes

Live Field Intelligence

Leadership sees field activity and leads as they happen.

Zero Lead Leakage

Every prospect captured on the ground lands in the CRM.

Clean CRM Foundation

Dedup, structure and workflow cleanup finally done right.

Seamless Project Launch

Closed deals trigger fully scoped projects, automatically.

Proactive Delay Management

Auto-escalations catch slipping tasks before they hurt delivery.

Unified Platform

Sales and projects share one platform, one view, one truth.

Client Testimonial

What the team at Vetic said

“The implementation has completely changed how our sales team operates in the field. Leads are captured instantly, our CRM is clean for the first time, and projects now start automatically when a deal is closed. Shyphan understood our business and delivered exactly what we needed.”

AH
Ahmed Hassan

Manager · Vetic

What worked well

Hands-on functional consultants who understood the business, not just the software.
Phased delivery that protected day-to-day operations from disruption.
Strong post go-live hyper-care that built lasting confidence in the platform.
Transparent, milestone-based engagement with no surprises on cost or scope.

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