Odoo Marketing Automation in the UK
Campaigns that react to what a contact actually does. Shyphan configures, migrates and supports it for businesses across the UK.
Official Odoo PartnerImplementation · migration · AMC
Odoo Marketing Automation
Campaigns that react to what a contact actually does.
Odoo Marketing Automation in the UK: the short answer
- What it is
- Implement Odoo Marketing Automation in the UK with Shyphan, an Official Odoo Partner.
- Best suited to
- Businesses in the UK that have outgrown spreadsheets and disconnected tools and want one system rather than several that need reconciling.
- Typical timeline
- A focused single-app rollout for a small team goes live in three to six weeks. A multi-app deployment with data migration and integrations usually runs eight to sixteen weeks.
- What it costs
- Implementation is quoted as a fixed price in GBP after a free 30-minute discovery call, and depends on the number of apps, the state of your data and the integrations you need. Odoo bills its software licence separately, per user and per app.
- Local specifics
- 20% VAT returns submitted to HMRC under Making Tax Digital. PAYE Real Time Information and pensions auto-enrolment. CIS deductions for construction subcontractors.
- Delivered by
- Shyphan AI Solutions, an Official Odoo Partner. Support on UK time (GMT/BST), Monday to Friday, in English. Call +44 7343 086577.
- Last reviewed
- 14 September 2026
Request your free Odoo Marketing Automation quote
Tell us about your project and a senior Odoo consultant - not a bot - replies within 24 hours with scope, timeline and a fixed quote. The first 30-minute discovery call is free, with no obligation.
- Free 30-minute discovery call
- Fixed-quote SOW - no surprises
- UK-hours delivery
- VAT, Making Tax Digital & PAYE ready
Odoo Marketing Automation in the UK
Odoo Marketing Automation is used across London, Manchester and Birmingham by businesses that have outgrown spreadsheets and disconnected tools. As an Official Odoo Partner, Shyphan implements Odoo Marketing Automation end to end - configuration, data migration, integration, training and support - on a fixed quote with milestone dates.
Every rollout is localised for the UK: 20% VAT returns submitted to HMRC under Making Tax Digital, GBP and multi-currency working, English interfaces, and PAYE RTI and pensions auto-enrolment handled in payroll. That localisation is not a settings page - it is configured against your own transactions and tested before go-live.
Odoo Marketing Automation does not run in isolation: it shares one database with the rest of Odoo, so the numbers your operational team works from and the numbers finance reports are the same records. A UK business with clean data typically goes live in three to six weeks, and we tell you which case you are in before you commit.
Everything Odoo Marketing Automation gives your business
Configured, localised and supported for the UK by Shyphan.
Visual Workflows
Build a campaign as a flow of waits, conditions and actions, and watch contacts move through it.
Dynamic Segments
Target segments defined on any Odoo field - industry, spend, last order, ticket history.
Behaviour Branching
Branch on opened, clicked, replied, page visited, quotation signed or nothing at all.
Lead Scoring
Score on engagement and firmographics, and hand over to sales at a threshold you set.
Email & SMS Steps
Email, SMS and internal-activity steps in the same automated journey.
A/B Testing
Split test subject lines, content and timing, with the winner promoted automatically.
Lifecycle Campaigns
Onboarding, renewal, win-back and re-engagement journeys that run themselves.
Revenue Attribution
See which campaign produced the opportunity and the invoice, not just the click.
Consent & Preferences
Subscription preferences, unsubscribe handling and consent records kept with the contact.
What your team gets
- Fewer manual sends - journeys run without someone pressing the button.
- Better timing - messages triggered by behaviour, not by a calendar.
- Sales get warm leads - handover at a score, with the history attached.
- Real attribution - campaign to opportunity to invoice in one database.
- Clean consent - preferences held on the contact record.
Built for the UK by Shyphan
- 20% VAT returns submitted to HMRC under Making Tax Digital
- PAYE Real Time Information and pensions auto-enrolment
- CIS deductions for construction subcontractors
- UK GDPR handled inside the system, not in a policy document
- GBP and multi-currency pricing, with Stripe, GoCardless and Open Banking as the payment rails.
Where we deliver across the UK
The regions we cover, the sectors concentrated in each, and the Odoo apps they most often start with.
| Region | Main centres | Sectors concentrated there | Usual first apps |
|---|---|---|---|
| Greater London | London | Financial services, agencies, wholesale and professional services | Odoo Inventory, Odoo Purchase, Odoo CRM |
| North West | Manchester & Liverpool | Media, technology, port logistics and manufacturing | Odoo Manufacturing, Odoo Inventory, Odoo Purchase |
| West Midlands | Birmingham | Manufacturing, automotive supply chains, construction and professional services | Odoo Manufacturing, Odoo Inventory, Odoo CRM |
| Yorkshire | Leeds & Sheffield | Financial and legal services, advanced manufacturing and distribution | Odoo Manufacturing, Odoo Inventory, Odoo Purchase |
| Scotland | Glasgow & Edinburgh | Engineering, energy services, financial services and fintech | Odoo Manufacturing, Odoo Inventory, Odoo CRM |
| South West | Bristol | Aerospace, creative industries, technology and professional services | Odoo Manufacturing, Odoo Inventory, Odoo CRM |
| North East | Newcastle | Offshore energy, software, logistics and retail | Odoo Inventory, Odoo Purchase, Odoo POS |
| East Midlands | Nottingham & Leicester | Retail, life sciences, logistics and professional services | Odoo Inventory, Odoo Purchase, Odoo POS |
| Wales | Cardiff | Public sector, media, financial services and construction | Odoo CRM, Odoo Accounting, Odoo Project |
Odoo Marketing Automation connects with
Native Odoo apps plus the UK tools and channels your business already runs on.
Odoo Marketing Automation for UK industries
Pre-built Odoo playbooks for every sector we serve across the UK.
Odoo Marketing Automation implementation packages
Fixed-quote rollouts for UK businesses - choose the scope that fits your team.
Starter
- Focused single-app setup
- Standard configuration & workflows
- Data migration from one source
- User & admin training
- 30-day go-live support
Growth
- Multi-app, custom workflows
- 20% VAT returns submitted to HMRC under Making Tax Digital configured and tested
- Payment and bank integration
- Role-based access & dashboards
- 90-day AMC included
Enterprise
- Full multi-app deployment
- Odoo Studio custom apps & Python
- Migration from SAP, Sage or Dynamics
- Multi-company & BI dashboards
- 12-month AMC
Implementation is quoted as a fixed price in GBP after a free 30-minute discovery call. Odoo software licences are billed separately by Odoo, per user and per app - we quote the current figure at the time of your proposal rather than publishing a number that goes out of date.
From kick-off to go-live in 5 steps
Milestone-based delivery with named consultants and no scope surprises.
Discovery
Free 30-minute call, workflow audit and a fixed-scope statement of work within 48 hours.
Configure
App setup, custom fields, English interface and 20% VAT returns submitted to HMRC under Making Tax Digital wired in.
Migrate
Data from Sage 50 or Xero - cleansed, loaded and reconciled.
Train
English admin and end-user training, written SOPs and recorded walkthroughs.
Go-Live
Parallel-run safety, 30 days of hyper-care, then an SLA-bound monthly AMC.
Odoo Marketing Automation across the UK
Remote-first delivery with on-the-ground rollouts - the same fixed-quote service everywhere.
London
Financial services, agencies, wholesale and professional services across the City, Canary Wharf and the West End.
Manchester & Liverpool
Media, technology, port logistics and manufacturing across the North West.
Birmingham
Manufacturing, automotive supply chains, construction and professional services.
Leeds & Sheffield
Financial and legal services, advanced manufacturing and distribution.
Glasgow & Edinburgh
Engineering, energy services, financial services and fintech.
Bristol
Aerospace, creative industries, technology and professional services.
Newcastle
Offshore energy, software, logistics and retail across Tyneside.
Nottingham & Leicester
Retail, life sciences, logistics and professional services.
Cardiff
Public sector, media, financial services and construction across South Wales.
Why choose Shyphan for Odoo Marketing Automation
UK regulatory depth meets global Odoo engineering quality.
Official Odoo Partner
Verified partner status - discounted licences, escalated support and direct Odoo engineering access on every project.
UK Compliance Built In
20% VAT returns submitted to HMRC under Making Tax Digital configured and tested before go-live, not bolted on afterwards.
English
Discovery, training and AMC delivered by consultants who speak your market - faster adoption.
Fixed-Quote Delivery
Milestone-based delivery, no time-and-materials surprises, and a free 30-day hyper-care window after go-live.
Related Odoo pages
Odoo is one integrated suite - add apps and services as you grow.
Where Odoo Marketing Automation is weak - and what we do about it
There is no native ad-platform integration, attribution is last-touch, and the journey builder is simpler than HubSpot's or Marketo's.
How we handle it: We wire UTM capture into the lead record so attribution is at least honest, and keep journeys deliberately simple.
Written and reviewed by Vikas Saroj, Co-Founder, COO & Growth at Shyphan AI Solutions, who owns Odoo and Zoho delivery across the UK and the wider region. Reviewed against current UK rules on 14 September 2026. Meet the team · LinkedIn
Odoo Marketing Automation in the UK - questions answered
How is this different from Email Marketing?
Can campaigns branch on CRM data?
Can we attribute revenue to a campaign?
How long does Odoo Marketing Automation take in the UK?
What does Odoo Marketing Automation cost in the UK?
Does Odoo Marketing Automation handle VAT under Making Tax Digital?
Can we start with Odoo Marketing Automation alone and add more later?
What happens after go-live?
Request your free Odoo Marketing Automation quote
Tell us about your project and a senior Odoo consultant - not a bot - replies within 24 hours with scope, timeline and a fixed quote. The first 30-minute discovery call is free, with no obligation.
- Free 30-minute discovery call
- Fixed-quote SOW - no surprises
- UK-hours delivery
- VAT, Making Tax Digital & PAYE ready